Can you solve the case on a TV detective show faster than cracking the code of your insurance policy? You’re not alone. Based on a Nationwide Insurance survey1, 57% of consumers know more about prime-time TV shows than their insurance plan.
The infographic below shows what consumers think about their insurance coverage plans and what Nationwide is doing to help its members solve the basics of the insurance mystery.
1Nationwide commissioned the survey, which was conducted by Harris Interactive, who polled nearly 1,600 people who own property and casualty insurance.
The Simplification Study was conducted between February 22 and March 5, 2013. The respondents were comprised of 1,594 adults ages 18+ who currently own property and casualty insurance. Results are weighted as needed for age, sex, race/ethnicity, education, region and household income. Propensity score weighting was also used to adjust for respondents’ propensity to be online. Individuals for this research were selected from among those who have agreed to participate in Harris Interactive surveys. Because the sample is based on those who were invited to participate in the Harris Interactive online research panel, no estimates of theoretical sampling error can be calculated.