Millennials, generally those born between 1981 and 1996, face a much different working environment than previous generations did.[1] They’re also now the largest segment of employed people in the United States, and by 2020, they’re expected to make up 50% of the workforce.[2] If your company has millennial employees, or if you’re anticipating hiring fresh...
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For Millennials, figuring out how and where to save money and invest it is a little trickier than for previous generations. In many ways this group has the same financial concerns of previous generations. They might be paying off student debt, saving for a house, putting money into retirement accounts, building an emergency fund and...
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Companies of all sizes can benefit from having engaged employees. What is employee engagement? Simply put, it’s the process of creating an organization full of happy and productive workers. Engaged employees have a positive, can-do spirit that drives them to work hard for the betterment of the company. Engaged employees are happy to come to...
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Since the post-World War II years – dating back at least to the 1950s – Americans have been in love with the automobile. Coming of driving age and earning that all-important driver’s license became a rite of passage that has been the focal point of many a teenager’s existence. But today, that love affair with...
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If you ask most people to name the best pets for apartment living, cats will be at the top of most lists. But as small-space and city living has grown in appeal, not only millennials but also downsizing seniors are looking to expand their possibilities when it comes to animal companionship. And while a cat...
Read more about 5 Things to Consider When Choosing the Best Pet for Your Apartment
Many small business owners are exploring the marketing potential of social media. By tailoring their social medial strategies to their customers and to their own capabilities, they’re discovering new and effective ways to utilize social media tools to expand their businesses. The key is in developing a social media strategy that promotes your brand in...
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For the last 40 years, two-car families have been the norm in the United States. And it hasn’t been uncommon for some families to own three or more cars But auto-industry experts now say societal and technological changes could spell the end of the two-car family. “Right now in the U.S., 57% of households have...
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More small businesses are starting podcasts to reach customers. In fact, 89 million people listened to a podcast in 2015, nearly double the number from 2008, according the Pew Research Center. It’s also estimated that 46 million Americans listen to podcasts each month, with the average listener tuning in to about six podcasts each week,...
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Social media can be an important and effective marketing tool for small businesses — when used correctly. Small businesses should actually spend very little time directly marketing but focus on sharing information and having real conversations with their ideal customers. Here are five tips to revamp your social media plan for your small business: Determine...
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If you’ve chosen to rent, rather than buy, know that one of the wisest decisions you can make is to invest in renters insurance. However, a recent Nationwide Insurance survey found that most renters aren’t protected from financial loss since they have not purchased renters insurance. If you’re confused about renters insurance, here’s a Q & A addressing some of the most frequently asked questions about the coverage.
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