When companies set out to name a motorcycle, they generally try to come up with something that reflects its personality. The motorcycle name sets the tone and the expectation for what’s in store for the buyer. But that hasn’t always been the case. Before there were marketing departments and consumer focus groups, there were a...
Read more about 7 of the Coolest Motorcycle Names of All Time
The most sophisticated technology owned by consumers today isn’t held in their hands; it surrounds them every time they get into their vehicles. High-tech touches that previously were reserved for luxury vehicles are becoming commonplace even in the most affordable models, and those features will continue increasing as costs come down while interest and demand...
Read more about 10 Things You Didn’t Know Your Car Could Do
Once the kids fly the coop, it’s a time of change for parents. For many it can be a time to do things they’ve dreamed about doing – traveling or resuming a sport or hobby they’d set aside. While some might dream about what they’ll do, others dream about what they’ll drive. A family car,...
Read more about What Kind of Car Is Best for Empty Nesters?
Small business owners rarely have the luxury of waiting for new hires to get acclimated and start delivering. About 54% of CFOs give new hires less than three months to prove themselves, according to a study by Robert Half Finance & Accounting. But for employees to be successful, their onboarding has to involve more than...
Read more about Dos and Don’ts for Successful Onboarding
The start of a new racing season is always an exciting time, and this year, it brings special cause for excitement. As Dale Earnhardt Jr. returns to the track for the 2017 season after missing the last half of the 2016 season, fans are more excited than ever to see the popular driver return. As...
Read more about New Season Brings New Gear for Dale Earnhardt Jr.
Can banishing the blues, sleeping soundly and waking energized be as simple as changing a light bulb? Light affects sleep/wake cycles, body temperature, hunger, physiology and behavior. So aligning lighting with our bodies’ natural circadian rhythms is an important step in improving well-being, productivity and relaxation. New, smart lighting is helping balance circadian rhythms, augmenting...
Read more about How Smart Lighting Can Make Life Better
As the general manager of My Fit Foods in Hermosa Beach, Calif., Brandi Guerra hears about her customers’ desire for convenience every day. The company, with more than 50 stores in five states, specializes in creating healthy meals to go. “Everyone wants it fresh, and everyone wants it now,” says Guerra, whose customers range from...
Read more about Get it There Fast: A Look at Rapid Local-Delivery Services
While technology is transforming the automobile in dramatic ways from alternative fuel engines to self-driving vehicles, automotive design is changing just as drastically. It’s touching all aspects of a car including the shape of the exterior, the placement and use of lighting, and the look and feel of the interior cabin. Cars of the future...
Read more about Shaping the Car of the Future: Design Trends in the Auto Industry
Cars come in all shapes, sizes and colors these days, but that wasn’t always the case. Antique or vintage car enthusiasts know that color plays a big role in a car’s authenticity. So if you’re restoring an antique, you’ll want to give the topic careful consideration. Of course, it’s your car, so you can paint...
Read more about What Color Should I Repaint My Classic Car?
If you own a classic car, chances are you won’t drive it every day. In fact, if you register it as a classic car, your state will often limit how much it can be . Because you’re not driving it regularly, you may want to store your car for extended periods of time, particularly during...
Read more about How to Store a Classic Car
Raleigh, the tidy, oak-studded capital of North Carolina, is on the Piedmont plateau in the north-central part of the state, between the Appalachians and the Atlantic Coast – the prosperous heart of the state. It is one of the three cities comprising the zone that’s known as the Research Triangle, a name referring to the...
Read more about Touring Raleigh’s Triangle and Beyond, Where Old South Meets Cutting Edge
Terrance Williams EVP & Chief Marketing Officer, Nationwide Nationwide, a longtime sponsor of Latina Style and NASCAR, recently brought together two great organizations for one tremendous outcome. On October 19, Alba Colon, one of the most powerful women in sports and a top female NASCAR engineer for Chevy Racing, joined attendees of the Latina Style...
Read more about Interview with NASCAR Engineer Alba Colon: Part 1
If it’s striking scenery, quaint towns or fascinating history you’re after, then buckle up and plug Sacramento and the surrounding Gold Country into your GPS. California’s interior in and around the state capital offers a wealth of options for multiple day drives or short road trips, whether you wish to sit back and enjoy the...
Read more about Gold Country Comes Alive on a Drive around Sacramento
If you just purchased a new-to-you vintage car, or if your current vehicle needs some light upgrades but you just don’t know where to start, here is some good news! These are ten common, easy-enough enhancements that will inspire confidence and get you on the road! 1. Tires make the world go ‘round. Since tires...
Read more about Top 10 Shortcuts to Car Safety, Reliability and Better Gas Mileage from Hagerty
Today it’s more important than ever to protect your phone from hackers. We hold our entire lives in the palms of our hands. Our mobile devices hold contact information, banking data, intimate pictures of our friends and families and a host of personal correspondence that we hope will stay personal. Phone hacking can grant someone...
Read more about Cell Phone Security: Phone Hacking Protection [Infographic]