Many U.S. workers dream of a job at a large company with a well-known brand name. But there are advantages to working for a small business, and small business owners can lure top talent by promoting the special opportunities and customized benefits they provide. These opportunities may be a perfect fit for a job candidate....
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Many small business owners are exploring the marketing potential of social media. By tailoring their social medial strategies to their customers and to their own capabilities, they’re discovering new and effective ways to utilize social media tools to expand their businesses. The key is in developing a social media strategy that promotes your brand in...
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A key challenge for many small businesses is keeping costs low. One key fixed cost is real estate. Sure, many companies get started around a dining room table, but a home office isn’t practical once you have employees or when you need a place to hold client meetings. A great solution for many business owners...
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Shopping has evolved dramatically over the past several decades, providing consumers with more choice and convenience whether they shop in brick-and-mortar stores or browse online for their purchases. Even holiday shopping has adapted to the changing landscape, with Black Friday and Cyber Monday appealing to online and in-store shoppers. It’s easy to assume there is a...
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Homeownership comes with lots of responsibilities, and one of the most expensive is replacing your roof at the end of its life expectancy. But before choosing to replace your roof, there are some things to consider—and you should always consult a professional before making any decisions. How often do roofs need to be replaced? How...
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There’s nothing quite like being in a new place and having the freedom to go wherever you like, whenever you like. Sure, public transportation is an option, and you can certainly call a cab in most places, but being the master of your own transportation is whole new degree of freedom. That’s where having a...
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When you’re starting a new business, you’ll have to choose the type of business structure that’s right for it. Knowing the differences between the types of structures and what each one has to offer can help you choose the right business entity — a decision that’ll affect your taxes, income and legal liability.[1] When making...
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Are you looking for a new job? You’re not alone. Research suggests that 51% of currently employed adults are looking for new jobs, and 47% believe they have a good chance at finding one.[1] No matter what kind of position you’re looking for, making a job switch means you make financial changes, too. Between a...
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If you want to expand your business, finding employees with specific skills, such as accounting, sales or IT, should be a top priority. Searching for new talent is a good problem to have because it means your company is growing. But finding the right people in the timeframe you require can be challenging. Because the...
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The structure of your business matters. Everything from productivity to communication can rely in part on how your business is set up internally. An organizational structure is a road map that helps employees navigate a path that accomplishes your company goals. It offers guidance on rules, roles and responsibilities, and it also explains who reports...
Read more about Which of the 4 Types of Organizational Structure Is Right for Your Business?